BA (Hons) Advertising & Design 3+0 in collaboration with University of Sunderland, U.K.

Be exposed to the many requirements of conceptualising ideas, creating and executing advertising campaigns, building portfolios as well as undertaking a final year dissertation to examine advertising/design issues.

The programme is fully accredited and assessed by the University of Sunderland, fully taught at IACT College. Graduates will receive certification from the University of Sunderland.

• Pass STPM with a minimum of grade C in two subjects and an average CGPA of 2.0. 
• Pass A-Level with a minimum of grade E in 2 subjects.
• Pass UEC with a minimum of grade B in 5 subjects.
• Pass Matriculation or Foundation with a minimum CGPA of 2.0.
• Pass SAM or CPU in 5 subjects with minimum average score of 50%.
• Pass Diploma with a minimum CGPA of 2.0. 
• Other qualifications recognised by Ministry of Education, Malaysia and considered on a case-by-case basis.
• Applicant must submit a portfolio for assessment and approval. 
• English minimum requirements
  • SPM 1119 (GCE-O) - C
  • IELTS - Band 6.0 with minimum 5.5 in each component

Year 1

• Design Theory 1
• Digital Image Making
• Introduction to Advertising 1
• Introduction to Advertising 2
• Motion Graphics 1
• Visual Communication in Graphic Design
• Hubungan Etnik di Malaysia
• Bahasa Kebangsaan A

Year 2

• Advertising: The Campaign
• Branding, Positioning and Identity
• Design Theory 2
• Advertising Practice: Book 1
• Motion Graphics 2
• Graphic Communication
• Tamadun Islam dan Tamadun Asia (TITAS)
• Perlembagaan dan Masyarakat

Year 3

• Advertising Practice: The Book 2
• Creative Team Campaigns
• Design Research Project
• Major Project 1: The Creative Direction
• Major Project 2: The Negotiated Brief
• Major Project 3: The Creative Competition
• In-Company Practical Training

Elective modules (subject to availability)

• Drawing Techniques
• Web Design 1
• Photography
• Research Methodology
• Academic Writing