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EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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Bachelor of Creative Advertising

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time
Duration 4 years
Intakes September
Tuition (Local students) Data not available
Tuition (Foreign students) Data not available
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Admissions

Intakes

Fees

Tuition

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Foreign students

Estimated cost as reported by the Institution.

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Foreign students

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Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

  • TOEFL: 560 for paper-based test OR 84 (21L, W, S, R) for internet-based test
  • International English Language Testing (IELTS): Overall 6.5 AND No band below 6.0

Curriculum

Semester 1

  • Introduction to Advertising
  • Visual Communications
  • History of Creative Advertising
  • Principles of Marketing
  • Degree Breadth Elective

Semester 2

  • Creative Strategic Development
  • Creative Concepts
  • Typography 1
  • Presentation Skills
  • Degree Breadth Elective

Semester 3

  • Art of Persuasion
  • Design Technology
  • Copywriting 1
  • Digital Production
  • Statistics: Interpreting Data for Advertising 

Semester 4

  • Art Direction
  • The Business of Advertising
  • Promotion
  • Qualitative Research Methods
  • Degree Breadth Elective 

Semester 5

  • Strategic Planning
  • Copywriting 2
  • Creative Concepts: Interactive Advertising
  • Advertising Studio 1
  • Degree Breadth Elective 

Semester 6

  • Creative Concepts: Broadcast Advertising
  • Creative Concepts: Direct Response Advertising
  • Typography 2
  • Advertising Studio 2
  • Degree Breadth Elective

Semester 7

  • Advertising Studio 3
  • Digital Interactive and Emerging Technologies
  • Professional Practices
  • Photography
  • Degree Breadth Elective
  • Work Experience 

Semester 8

  • Senior Level Thesis Project
  • Advertising Seminar
  • Mobile Marketing
  • Interactive and Online Advertising/SEO
  • DEGEDegree Breadth Elective

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