Bachelor of Social Science in Journalism and Communication

General Requirements (Notes)

 1. Applicants shall be eligible to apply if they:

*have obtained in one sitting of the GCE Advanced Level Examination pass grades in no less than three Advanced Level subjects (Applicants with pass grades in 2 Advanced Level and 2 Advanced Subsidiary Level subjects may also apply)*; OR

*have acquired an International Baccalaureate Diploma (check preferred subject requirements of the programmes)*; OR

*possess a qualification obtained outside Hong Kong which qualifies them for university admission in the country/region where such qualification is originated (e.g. high school diploma plus SAT in USA, UEC / STPM in Malaysia, ATAR in Australia, OSSD in Canada, GSAT in Taiwan, etc.); OR

have successfully completed:

*at least one year of full-time undergraduate study at a recognized university; OR

*a course of study leading to the qualification of an associate degree / higher diploma; OR

*are mature persons aged 23 or over on 1st September in the year when admission is sought, provided they are able to show either by publication or by other acceptable evidence that they have achieved sufficient competence in their chosen field of study to justify admission; or have shown exceptional ability in appropriate academic or professional fields; OR

*have other exceptional achievements which merit admission.

For candidates who have completed only GCE-AS or the first year of IB Diploma studies with outstanding results, they may be considered for admission under special circumstances on individual merits case-by-case.

2. Language Requirement

Applicants should have attained an acceptable level of proficiency in English. Below are the minimum required scores or grades for some of the more common acceptable examinations.

Test (English Language) Minimum Attainment

GCE-AL/AS          E

GCSE/IGCSE/GCE-OL      C

IB            4

IELTS      6.0

SAT Reasoning Test Essay             8

TOEFL   

- Paper 550

- Computer         213

- Internet            80

In addition to the General Requirements, including the Language Requirement, individual programmes may have additional or higher requirements. Please refer to the website(s) of the respective programme(s) to which you wish to apply for admission for updates on the programme requirements.

Notes:

Students admitted on GCE A-level / IB or equivalent qualifications (e.g. STPM) will normally be required to complete 99 units of courses (normative period of study is 3 years) in order to graduate. Students admitted on standing below GCE A-level / IB qualification (e.g. qualifications obtained outside Hong Kong for admission to 4-year undergraduate programmes of an overseas university) will normally be required to complete 123 units of courses (normative period of study is 4 years) in order to graduate. There are yet some other programmes that are offered as a standard four-year or five-year programme.

Additional Considerations

Applicants are:

1.expected to possess keen interests, suitable talents or academic background to make a unique contribution to the cultural diversity on campus;

2.recommended to take TOEFL, IELTS or another acceptable language test, if English is not their native language;

3.expected to be able to support themselves financially during all periods of enrolment

Course Code      Course Title        Unit(s)

Explanatory Note:

*Course code pending for approval.

COMMXXXX*    Senior Research Project                3

COMM1110        Media and Everyday Life              3

COMM1120        Development of Mass Communication  3

COMM1140        Debating Mass Media    3

COMM1170        Chinese News Writing   3

COMM1180        English News Writing      3

COMM2110        Chinese News Reporting I            3

COMM2120        English News Reporting I              3

COMM2150        Mass Communication Theories  3

COMM2170        Chinese News Reporting II          3

COMM2180        English News Reporting II             3

COMM2190        Critical Communication Theories               3

COMM2420        Professional Ethics and Media Criticism  3

COMM2440        Photojournalism              3

COMM2610        News Translation             3

COMM2710        Introduction to Broadcasting      3

COMM2733        Radio Production             3

COMM2739        Radio Entertainment      3

COMM2810        Fundamentals in Public Relations              3

COMM2812        Professional Public Relations Writing       3

COMM2820        Principles of Advertising               3

COMM2830        Account Planning and Management        3

COMM2910        News Analysis   3

COMM2920        Media, Sex and Violence              3

COMM2922        Introduction to Creative and New Media              3

COMM2926        Creative Design and Layout         3

COMM2928        Art Direction      3

COMM2930        Understanding Movies  3

COMM2932        Film Genres: Love, Death and Laughs     3

COMM2935        Cinematography              3

COMM2940        Internet, Multimedia and Information Society    3

COMM2962        Photography      3

COMM3110        Statistics for Communication Studies      3

COMM3131        Special Topic in Communication Studies I              3

COMM3132        Special Topic in Communication Studies II             3

COMM3140        Chinese News Editing    3

COMM3150        Laws of Mass Communications  3

COMM3160        Communication Research Methods         3

COMM3191        Film, Television and Hong Kong Culture 3

COMM3193        Media and Gender          3

COMM3200        Internship Training and Experience          3

COMM3553        Public Speaking 3

COMM3610        English News Editing       3

COMM3670        Issues in Current Affairs                3

COMM3681        Special Topic in Journalism I         3

COMM3682        Special Topic in Journalism II       3

COMM3711        Script Writing and Screenplay     3

COMM3720        Broadcast News               3

COMM3731        Special Topic in Broadcasting I    3

COMM3733        Television Production    3

COMM3770        Introduction to News Anchoring               3

COMM3800        Multimedia Design Techniques  3

COMM3811        Special Topic in Public Relations I               3

COMM3812        Special Topic in Public Relations II             3

COMM3831        Special Topic in Advertising I       3

COMM3832        Special Topic in Advertising II      3

COMM3840        Advertising Copywriting                3

COMM3850        Advertising Art Direction              3

COMM3855        Advertising Media Planning         3

COMM3881        Public Relations Cases and Campaigns    3

COMM3888        Financial Public Relations              3

COMM3920        Creative Writing in Media             3

COMM3921        Special Topic in Creative and New Media I            3

COMM3922        Special Topic in Creative and New Media II           3

COMM3923        Special Topic in Creative and New Media III         3

COMM3926        Cinematic Story-telling  3

COMM3933        Music Industry, Production and Marketing           3

COMM3936        Directing for Creative Media       3

COMM3939        Film Directors    3

COMM3940        Multimedia and Digital Entertainment Design     3

COMM3943        New Media Arts               3

COMM3963        Entertainment Business                3

COMM4133        Special Topic in Communication Studies III            3

COMM4134        Special Topic in Communication Studies IV           3

COMM4140        International Communication     3

COMM4191        Cultural Studies and Popular Culture       3

COMM4410        Public Opinion   3

COMM4610        Business and Industrial Reporting             3

COMM4620        Current Affairs and Method of Thinking                3

COMM4710        Television Workshop      3

COMM4720        Advanced Broadcast News          3

COMM4730        Documentary    3

COMM4820        Advertising Creativity and Creation          3

COMM4848        New Media Advertising                3

COMM4956        Fundamentals of Computer Animation  3

COMM4962        Advanced Photography                3

COMM5110        Topical Studies in Communication I          3

COMM5111        Topical Studies in Communication II         3

COMM5130        Political Communication                3

COMM5515        Media Economics             3

COMM5530        Crisis Management         3

COMM5580        Strategic Public Relations in Greater China            3

COMM5631        Topical Studies in Journalism I    3

COMM5632        Topical Studies in Journalism II   3

COMM5640        Online and Mobile Journalism    3

COMM5642        Essential Issues in Journalism     3

COMM5645        Newspaper Business and Management                3

COMM5650        Journalism Theories and Analysis              3

COMM5690        Feature Writing                3

COMM5775        Understanding Culture through Film       3

COMM5948        Telecommunications Policy         3

COMM6120        Topical Studies in Communication III       3

COMM6121        Topical Studies in Communication IV       3

COMM6210        Communication Patterns in Chinese Society        3

COMM6420        Strategies for Integrated Communication Campaigns      3

COMM6942        Multi-disciplinary Approach to Information Technologies              3